{"id":3478,"date":"2019-08-09T15:55:49","date_gmt":"2019-08-09T22:55:49","guid":{"rendered":"https:\/\/www.lampsplus.com\/ideas-and-advice\/?page_id=3478"},"modified":"2019-08-15T17:09:55","modified_gmt":"2019-08-16T00:09:55","slug":"lamps-plus-wins-2019-commercenexty-award-for-best-use-of-a-new-channel","status":"publish","type":"page","link":"https:\/\/www.lampsplus.com\/ideas-and-advice\/lamps-plus-wins-2019-commercenexty-award-for-best-use-of-a-new-channel\/","title":{"rendered":"Lamps Plus Wins 2019 CommerceNexty Award for Best Use of a New Channel"},"content":{"rendered":"\n<p><em>Lighting Retailer Recognized for Brand Ambassador Program at Retail Conference in New York City<\/em><\/p>\n\n\n\n<p><strong>NEW YORK \u2013 August 6, 2019<\/strong>&nbsp;\u2013 Lamps Plus, the nation\u2019s largest specialty lighting retailer and a leading lighting and home furnishings manufacturer, was recognized with a 2019 <a href=\"https:\/\/commercenext.com\/the-commercenextys\/\">CommerceNexty Award<\/a> for Best Use of a New Channel at <a href=\"https:\/\/commercenext.com\/\">CommerceNext<\/a>, the annual summit focusing on customer acquisition in New York City. Lamps Plus won for the content and social influence campaign used to launch its brand ambassador program. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.lampsplus.com\/ideas-and-advice\/wp-content\/uploads\/2019\/08\/CommerceNextys_Winner-300x300.jpg\" alt=\"\" class=\"wp-image-3485\" srcset=\"https:\/\/www.lampsplus.com\/ideas-and-advice\/wp-content\/uploads\/2019\/08\/CommerceNextys_Winner-300x300.jpg 300w, https:\/\/www.lampsplus.com\/ideas-and-advice\/wp-content\/uploads\/2019\/08\/CommerceNextys_Winner-300x300-150x150.jpg 150w, https:\/\/www.lampsplus.com\/ideas-and-advice\/wp-content\/uploads\/2019\/08\/CommerceNextys_Winner-300x300-45x45.jpg 45w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption> <strong>Best Use of a New Channel Award &#8211; 2019<\/strong><\/figcaption><\/figure><\/div>\n\n\n\n<p><a href=\"https:\/\/www.lampsplus.com\/brand-ambassadors\/\">The Lamps Plus Brand Ambassador program<\/a> features designers and design influencers chosen for their expertise and ability to showcase interior design trends and styles on behalf of the brand. The award recognized how Lamps Plus successfully positioned the ambassadors with media as leading experts in their fields, and delivered results across all marketing channels. <\/p>\n\n\n\n<p>The ambassadors were featured in YouTube videos, created a curated assortment of product recommendations that reflected their individual design styles, and participated in social media and print initiatives.<\/p>\n\n\n\n<p>The 2019 CommerceNexty winners were presented with awards at the conclusion of the CommerceNext conference on August 1 in New York City. The 2019 awards had seven categories of winners. Other companies receiving awards at the second annual event included Bonobos, HelloFresh, Poshmark, Sephora and Warby Parker. <\/p>\n\n\n\n<p>The annual awards program was developed to identify and reward the year\u2019s best marketing performances among retail and e-commerce professionals. <\/p>\n\n\n\n<p>For more information, visit <a href=\"http:\/\/www.commercenext.com\/\">CommerceNext.com<\/a>.<\/p>\n\n\n\n<p>Media Contact:&nbsp;<a href=\"mailto:PR@Lamp%73Pl%75s.co%6D\">PR@LampsPlus.com<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lighting Retailer Recognized for Brand Ambassador Program at Retail Conference in New York City NEW YORK \u2013 August 6, 2019&nbsp;\u2013 Lamps Plus, the nation\u2019s largest specialty lighting retailer and a leading lighting and home furnishings manufacturer, was recognized with a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3478","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lamps Plus Wins 2019 CommerceNexty Award for Best Use of a New Channel - Ideas &amp; Advice | Lamps Plus<\/title>\n<meta name=\"description\" content=\"Lamps Plus, the nation\u2019s largest specialty lighting retailer, was recognized with a 2019 CommerceNexty Award.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lampsplus.com\/ideas-and-advice\/lamps-plus-wins-2019-commercenexty-award-for-best-use-of-a-new-channel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lamps Plus Wins 2019 CommerceNexty Award for Best Use of a New Channel - Ideas &amp; Advice | Lamps Plus\" \/>\n<meta property=\"og:description\" content=\"Lamps Plus, the nation\u2019s largest specialty lighting retailer, was recognized with a 2019 CommerceNexty Award.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lampsplus.com\/ideas-and-advice\/lamps-plus-wins-2019-commercenexty-award-for-best-use-of-a-new-channel\/\" \/>\n<meta property=\"og:site_name\" content=\"Ideas &amp; 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